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阅读理解(一)
Logistics SystemZ
A logistics system consists of different functions and activities,such as the following:
1.Customer service is a core function in the logistics process.Each business entity should have a customer service department to handle complaints,special orders,loss and damage claims,returns,bills problem,and etc.This function becomes crucial because any dissatisfaction can lead to failure to retain customers.
2.Inventory management is to maintain the stock of raw materials and hal-finished products.In order to satisfy the customers' demand and minimize costs,a company should establish an optimal level of inventory to meet the market demand that exceeds your expectations,and at the same time,minimize your inventory holding costs and inventory write-down costs.
3.Transportation has taken a great role in many logistics systems for two reasons.First of all,globalization and importin-exporting activities make most products necessary to be transferred from one country to another.Secondly,information revolution has propelled the manufacturing process and consumer behaviors to be changed drastically.Traditional transportation methods need to be upgraded to accommodate modern transportation demand,therefore,containerization and usage of information sharing system emerge.
4.Storage is needed to manage the materials and store ready-for-market products in warehouses.There is new technology applied in the storage,for example,automatic ware house.Old-fashioned warehouse has become the distribution center where container trucks deliver and pick up the goods.
5.Information system links all logistics processes and integrates all information to ensure all the handling of large quantity of goods are delivered in an efficient,cost-effective and accurate manner.
Questions:
1.Which of the following function does a logistics system include? ( )
A.Whole sales. B.Cash management.
C.Storage. D.Internet.
答案:C
2.Why is customer service an important element? ( )
A.To retain and keep customers.
B.To gather information about competitors.
C.To develop new market.
D.To strengthen business partner relationships.
答案：A
3.What is the optimal level of inventory? ( )
A.The amount that you can sell as much as possible.
B.The amount that you can barely meet market expectation.
C.The amount to meet market demand with minimizing your current and potential inventory costs.
D.The amount that you can get the most profits.
答案:C
4.Why is transportation so important to the current business environment? ( )
A.Transportation means are limited.
B.Because of globalization,exports and imports activities.
C.Transportation is costly.
D.Because of time.
答案:B
5.Why does information system contribute to an efficient logistics system?( )
A.To link and integrate all logistics functions.
B.To gather new information.
C.To eliminate wrong data.
D.To make all data public for future use.
答案：A
阅读理解(二)
Creating the Logistics Vision
Nowadays,most companies are familiar with the idea of "mission statement" as an expression of setting a vision for the business.The mission statement seeks to define the purpose of the business,its boundaries and its aspirations.It is now common for organizations to have such statement for the business as a whole and for key constituent components.What some companies have found is that there can be significant benefits to defining the logistics vision of the firm.
The purpose of the logistics vision statement is to give a clear indication which business intends to build a position of advantage through closer customer relationship.Such statement is never easy to construct.There is always the danger that they will publish the energetic and encouraging declaration that give everyone a warm feeling but provide no guideline for action.
Ideally the logistics vision should be built around the simple issue of "How do we intend to use logistics and supply chain management to create value forour customers?" To realize this idea will necessitate a detailed understanding of how customer value is created and delivered in the market in which the business competes.Value chain analysis will be a fundamental element in this investigation as will the definition of the core competencies and capabilities of the organization.Asking the question "What activities do we excel in?" and "What is it that differentiates us from our competitors?" is the starting point for creating the logistics vision statement.
Earlier,it was suggested that the three words "Better,Faster,Cheaper" summarizes the ways in which logistics vision statement can provide value for customers.The criterion for good logistics vision statement is that it should provide the road map for how these three goals are to be achieved.
Questions:
1.What does mission statement intend to do?( )
A.To please management.
B.To define,summarize and achieve a common goal.
C.To achieve higher market share and profitability.
D.To develop new market.
答案：B
2.What kind of goals can mission statement fail to achieve?( )
A.Fail to provide realistic guidelines to guide the actions to achieve results.
B.Fail to design a goal that everyone agrees.
C.Fail to point out a good goal.
D.Fail to implement effectively.
答案：A
3.Which element should a logistics mission statement focus on?( )
A.Transportation. B.Costs.
C.Customers. D.Punctuality.
答案：C
4.How should a logistics vision statement add value to its customers? ( )
A.To provide cheaper services.
B.To provide more choices for transportations.
`C.To communicate better with customers.
D.To provide better,more cost-effective and punctual services.
答案：D
5.What should a logistics mission statement provide? ( )
A.Management encouragement.
B.A design of new methods to apply to customer satisfaction.
C.Some detailed actions to undertake to obtain more market share.
D.An outline of actions for goals to be achieved.
答案：D